The latest news from Nimble

Local Search in 2024

Local search is an essential tool for all businesses; it helps you connect with potential customers searching for your products or services in their immediate area.

Written by
Karin Ferrari
Posted
February 12, 2024
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Google search interface
Marketing New Year's Resolutions

New Year’s Resolutions can be a little tricky, it’s easy to lose momentum and fall short of some of our more lofty targets. The key to success is to set SMART goals and celebrate your progress as you go. Think of it as a marathon, not a sprint.

Written by
Karin Ferrari
Posted
January 8, 2024
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Cheers! Happy New Years
5 Digital Marketing Trends We Expect in 2024

If the last few years have taught us anything, expect the unexpected. There’s no crystal ball to see into the future, but we can tell from current trends what may emerge as trends in upcoming years. 

Written by
Karin Ferrari
Posted
December 12, 2023
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Taking a break: How to use planning and automation in marketing to free up your time

The Holiday season can be a busy time for a lot of businesses, and with only so many hours in a day, how do you take a step back from managing your marketing without taking your foot off the gas? It’s never a good idea to completely stop advertising, even when it’s busy - having a presence online sustains your brand recognition and loyalty among existing customers, while continually exposing your brand to new customers.

Written by
Karin Ferrari
Posted
November 28, 2023
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The Scale of Your Dreams: A Real Talk Guide to Growing Your Small Business

Dreams? We've all got them. Maybe you want to disrupt an entire industry or maybe you're looking to make a difference in your local community. The point is, dreams are the picture-perfect version of a reality that doesn't exist—yet.

Written by
Glen Erickson
Posted
October 17, 2023
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How to effectively use email marketing for your business

Navigating the world of digital marketing and harnessing its true potential is no small feat — but the key lies in adopting the right tools for the job, and one such indispensable tool is Email Marketing. Learn more about the effective use of email marketing for your business.

Written by
Arielle Demchuk
Posted
October 11, 2023
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Person holding a cell phone with email icons floating above it.
Putting your best foot forward for the new year: Defining your brand, and building a content calendar

For many, "Back to School" can feel like an opportunity to reinvent yourself. New clothes, supplies, sometimes new schools, and new faces meant you could decide how to put your best foot forward.

Written by
Karin Ferrari
Posted
September 11, 2023
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Back to school
6 reasons why your digital marketing shouldn't take a vacation

In business, there are ebbs and flows, seasons of harvest and seasons of drought. These fluctuations can lead some companies to reconsider their marketing budgets, particularly during slower times. However, pausing your digital marketing during these downtrends can be detrimental in the long run.

Written by
Karin Ferrari
Posted
August 15, 2023
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Summer beach
The Fundamental Concepts of Marketing

The fundamental concepts of Marketing, understanding consumers, creating value, building relationships, and delivering customer satisfaction, remain as relevant today as they did in the past.

Written by
Karin Ferrari
Posted
July 24, 2023
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min read
Outdoor advertising
Google is Shutting Down its Legacy Version of Google Analytics

Google is saying farewell to Google Analytics (GA) on June 30th of this year, marking the end of an era that started in 2005 when Google first launched its popular and widely used GA, then upgraded to Universal Analytics (UA) in 2013. Google's newest analytics service GA4, will become the default version effective July 1st, 2023 marking a shift in how website analytics and user behavior are measured online.

Written by
Karin Ferrari
Posted
June 13, 2023
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Google Analytics
How to Set Up Google Workspace For Your Small Business

Looking to set up Google Workspace for your business? Let us help you get to know this giant of a collaboration tool.

Written by
Justine Foster
Posted
May 17, 2023
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min read
Laptop on a table featuring the Google search engine.
The Key Stages of the Digital Marketing Journey

Marketing a product or service is like embarking on a journey with multiple stages. Each stage requires a different strategy and approach in order to reach your destination successfully.

Written by
Karin Ferrari
Posted
May 9, 2023
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Mountain path
How Good Copywriting Helps You Reach Your Business Goals

The pen is mightier than the sword, as they say.

Written by
Arielle Demchuk
Posted
May 5, 2023
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copywriter sits at a table while writing
Your Brand Is A Mess

A brand is more than a logo, and it's often overlooked. Your brand may be a mess (here are the signs), but you're not alone.

Written by
Glen Erickson
Posted
April 21, 2023
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Pile of multicoloured LEGO blocks on a carpeted floor
Marketing for an intuitive customer journey

Do you know what your customers want? Does your website have the content or information potential customers are looking for? Does it match the search intent that led them there?

Written by
Glen Erickson
Posted
April 14, 2023
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Right arrow on a wall
Webflow Editor Tips & Tricks - Part One

Webflow is our website builder tool of choice — in this blog series, we'll go over some of our favourite Webflow Editor tips and tricks!

Written by
Allen Ho
Posted
April 6, 2023
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Webflow rabbit in a hat
What Does My Business Need For A Successful Marketing Campaign?

You might be thinking that your business is in need of some kind of marketing campaign. Whether you’re executing a marketing campaign in-house or contracting a digital agency to help, here are the things that your business needs to be successful in your efforts.

Written by
Aadil Dharamsi
Posted
April 5, 2023
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Person with a megaphone in front of a brick and mortar business.
What Is A Hero Message - And How Do You Make One?

Everyone needs a Hero — a hero statement on your website, that is!

Written by
Glen Erickson
Posted
April 4, 2023
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A hero jumping above two text blocks.
Did an AI write this blog post?

AI is a hot topic right now — but how are we using it to create efficiencies at Nimble?

Written by
Jasper
Posted
April 3, 2023
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min read
Computer typing on itself
The Importance of Mobile-First Website Design

As technology evolves, more people are relying solely on their mobile devices to access the internet. This trend has highlighted the importance of mobile-first website design for your business! In this blog post, we will explore the importance of mobile-first website design, as well as how it can benefit your website.

Written by
Matt Dimopoulos
Posted
March 21, 2023
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A phone, tablet and computer are on a ranking stand.
Picture Perfect: The Difference Between Vector & Raster Graphics

Learn the difference between Vector and Raster graphics, and when to use each in your marketing and website design.

Written by
Allen Ho
Posted
March 17, 2023
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Two monitors on a desk showing a vector graphic and a raster graphic
Why Page Speed Matters

When it comes to creating a successful website, page speed matters. Improving your website’s page speed will significantly improve user satisfaction levels while ensuring that your site offers helpful information as quickly as possible — both of which are essential components when it comes to success in the crowded online marketplace. In this blog post, we discuss why web page speed matters and how you can optimize yours for more traffic & profits!

Written by
Arielle Demchuk
Posted
March 10, 2023
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Hamster on a wheel with text "Why page speed matters'
The Importance of Branding Your Business

While you don’t need a brand to start your business, you DO need a brand to have a successful one. Here, we dive into the importance of having a brand, as well as how to successfully establish a brand identity and implement your brand on your website and marketing materials.

Written by
Arielle Demchuk
Posted
March 3, 2023
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Image of branding strategy components such as colour palette, typography and desired images
Facebook Access Issues — And How We Can Help!

We've all been there: you're trying to get your business' Facebook page up and running, but you keep getting tripped up by access issues. Luckily, we're here to help! In this blog post, we'll walk you through some of the most common Facebook access issues and how you can solve them.

Written by
Aadil Dharamsi
Posted
February 24, 2023
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min read
Laptop screen showing facebook platform with a cellphone in front of it.
Why Not WordPress?

WordPress is clearly the most popular choice among current website creation tools, which often begs the question, "Why doesn't Nimble use WordPress?"

Written by
Glen Erickson
Posted
February 17, 2023
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min read
illustration of small group of boys using the WordPress logo, standing opposite of a single boy presenting the idea of popular versus un-popular
Sell the mint, not the toothpaste

People don't just want things to work; they want things to feel like they work. Good marketing is ultimately trying to sell to your customers’ emotions.

Written by
Karin Ferrari
Posted
February 13, 2023
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min read
Two people looking at a laptop
Now Hiring - Join the Nimble Team!

Want to see how Nimble you really are? Join our growing team as a Production Designer or Webflow Designer!

Written by
Arielle Demchuk
Posted
May 18, 2022
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Now hiring at Nimble
7 Ways Social Media Can Benefit Your Business

Social media has changed the way we communicate with our customers, and is a necessary component of being a business in the modern world. Here are seven reasons why using social media can benefit your businesses.

Written by
Arielle Demchuk
Posted
March 3, 2022
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Woman uses tablet at bakery or cafe
How Much it Costs to Build a Website for Your Business

A website is your online storefront, whether you operate an online business, a brick-and-mortar store or both. Meeting people where they are online is a good investment for your business, but the costs associated with building a website are often unclear and confusing. Let’s break down how much a website costs.

Written by
Arielle Demchuk
Posted
October 1, 2021
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Creative team designing website
Building Great Website Content

What makes good content? How does it affect your customer journey and overall user experience? This post walks through the building blocks for making a great website and how Nimble helps make your content shine.

Written by
Arielle Demchuk
Posted
August 6, 2021
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Man smiling at computer at a desk
The Nimble Approach to Simplified Advertising

Don’t overcomplicate things — Nimble’s simplified approach to online advertising will help you roll out the right digital marketing efforts for your company.

Written by
Arielle Demchuk
Posted
July 21, 2021
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min read
Small business owners gathered around laptop
5 Instagram Features Your Business Should Try

Learn how Nimble can create a social marketing program for your business using the latest and greatest features on Instagram.

Written by
Arielle Demchuk
Posted
July 16, 2021
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3
min read
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